The PC… one of the most dominant technologies for multiple generations. A seemingly unstoppable power. There were those that said it would never die. If you asked someone before 2007 what the PC meant you would get an entirely different answer than you would today. What was once the dominant computing device in everyone’s home
Lessons Learned while at Apple and Silicon Valley ~ Tips for Young Engineers
People sometimes ask me what I learned when I was working at Apple. The answers depend on the context of the question and who is asking and is certainly too grand to put into a single blog post. However, I wanted to share some top tips learned while I was at Apple that I would
The Modern User Experience
A smartphone in every pocket, a tablet in every hand and a PC on every desk. That’s the dream espoused by the technologically elite: Computing that is pervasive and all-encompassing. We are well on our way down that path. Smartphone sales surpassed 1 billion units in 2013* and tablet sales reached 76 million** . The
What Makes Push Different – A CEO’s Perspective
When making a purchasing decision many people weigh the cost/benefit to confirm that its a straightforward decision. For example when you are buying tires one type of tire is $100 per tire and the other is $110. Certainly, you may notice a difference between the different sets of tires if you bought them and used
Price Sales to Market Your App: NuuNest Hits #1
With the recent sale of NuuNest on the App Store for $0.99 and a little marketing help from PregnantChicken NuuNest has reached #1 in the Canadian App Store and #2 in the US App Store for Paid Medical Apps. Short term sales with marketing support can help you get your apps out there to reach
So You Have an iOS App. Now What?
In this day and age it seems that everyone has a smartphone. This increased demand for smartphones has of course created an increased demand for smartphone apps. Although there are a few different top mobile platforms to develop for (iOS, Android, BlackBerry, BB10 and Windows Phone), many companies choose one or two platforms that will
Passbook and Apple’s Future for Mobile Payments
After years of slowly gaining momentum, mobile payments are becoming one of the juggernaut markets of the technology industry. Last year Forrester estimated it would become a $90 billion market by 2017. Apple is gradually beginning to unroll and reveal their plans for this space. Their Passbook application is starting to gain traction, thanks in
5 Tips to Help Your App Make More Money
Often we are asked how apps can make money on the app store. I have complied a list of 5 tips that will help your app make more money on the app stores: 1. Positioning & Marketing Marketing is a very important component to apps making money and often overlooked. There are over a billion
Putting App Content Forward
You may have heard the term “content is king” before. What exactly does it mean, and does it have any relevance when it comes to mobile applications? The concept has a simple application to mobile design. Users want to see the application content, they care about little else. I’ve gathered some screenshots of Apple designed