Redesigning Carleton Mobile

Carleton University has had a mobile presence for many years. In fact, they were at the forefront of providing students with a solid, simple app to improve their university experience. In keeping with that spirit, Carleton decided it was time to refresh their app for a new school season. Redesign with new features They decided

Putting App Content Forward

You may have heard the term “content is king” before. What exactly does it mean, and does it have any relevance when it comes to mobile applications? The concept has a simple application to mobile design. Users want to see the application content, they care about little else. I’ve gathered some screenshots of Apple designed

Making Money on the App Store

In the early days of the App Store it was easy for developers to enter the market and make a lot of money with a paid app. There were many iPhone users and apps were hot and nearly anyone who made an app made at least a small fortune. Thus began the craze where everyone

CollegeMobile on CTV Morning Live ~ January 13, 2014

There’s nothing quite like a fresh new year to help you realign your goals, set new goals and get organized for the awesome year to come!  I visited the CTV Morning Live set in Saskatoon yesterday to share some apps that may help you stick with those New Years Resolutions! 1. Quit It – Lite

The Raw Advantage on CTV Morning Live

We just love to see our clients promoting their apps!  Chris Kendall, from The Raw Advantage, went on CTV Morning Live last week to talk about his cook book,101 Frickin’ Rawsome Recipes, prepare some delicious eats and promote  his iPhone app: The Raw Advantage Raw Recipes.     Take a look at his Behind the

3 Apps for the Holidays

Time to wet you app-etite for the Holidays with a few Holiday-themed apps!  There is nothing that I love more than reviewing apps for CTV and my favourite to research and review are apps for the Holiday Season!  Check out my “9 Apps for the Holiday Season” blog from last year!    This year I

What is a “Mobile Strategy”?!

When I was in my undergrad for Marketing, I would often hear the phrase “What is your Social Media Strategy?”.  Now back in mid 2000’s “social media” was just coming into existence and platforms like Facebook and Twitter were starting to become popular and widely adopted.  It also seemed like individuals were quick to sign

Windows Phone – The Sleeping Giant

With Apple’s introduction of the iPhone back in 2007 and Google releasing the Android just a year later, no longer is it possible to escape the world of the smartphone. What was once reserved for the aristocrats and Blackberry was the undisputed king, this marvel of technology is fitted in the pockets of millions around

Techniques on Increasing User Engagement

If you’re getting ready to have an app built for your company (or perhaps you already have one and are deciding on your next move), you’re probably asking yourself how you can convince consumers to use your app, in order to make it a worthwhile investment? The answer is to make use of habit forming