Latest Insights

What kind of sharing should your app support?

What kind of sharing should your app support?

The Smartwatches are coming

The Smartwatches are coming

How to market your mobile app part 2

How to market your mobile app part 2

What kind of sharing should your app support?

What kind of sharing should your app support?

It is becoming more common for apps to support sharing to social networks, be it Facebook, Twitter, Instagram, or Google+. The major smartphone platforms have been integrating these social networks deeper into the operating system. For example,... 
Read More
The Smartwatches are coming

The Smartwatches are coming

How to market your mobile app part 2

How to market your mobile app part 2

Quality software comes from within

Quality software comes from within

How to market your mobile app Part 1

How to market your mobile app Part 1

Feature Friday: HauteLook

Feature Friday: HauteLook

Quality software comes from within

Quality software comes from within

One of my mentors at Apple used to say "With infinite time and infinite resources, an engineer will produce nothing". I believe this to be true. This is because given infinite time and infinite... 
Read More
How to market your mobile app Part 1

How to market your mobile app Part 1

In December of 2012 we wrote a blog posted entitled "Top 6 ways to promote your mobile app".  One of the most common questions I hear as the marketing person for our company is "How should we market... 
Read More
Feature Friday: HauteLook

Feature Friday: HauteLook

When I was thinking of my favourite apps this morning I scanned my phone but for some reason passed right over one of my most frequently used apps, HauteLook. I think I passed over it because I... 
Read More
Batter Up! How Apple may hit a grand slam

Batter Up! How Apple may hit a grand slam

WWDC 2014

WWDC 2014

A Fictional Day with a Smartwatch

A Fictional Day with a Smartwatch

Batter Up! How Apple may hit a grand slam

Batter Up! How Apple may hit a grand slam

WWDC 2014

WWDC 2014

A Fictional Day with a Smartwatch

A Fictional Day with a Smartwatch

The next wave of digital devices look to be headed towards wearable technology, quickly moving from fitness trackers like the FitBit (http://www.fitbit.com/) to smartwatches like the Galaxy Gear https://www.samsung.com/us/mobile/wearables/. No one... 
Read More