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Have you personally done any marketing? To answer this question, you need to ask yourself other questions like: Did I compete for a job when there were other candidates? Did I compete for a desirable apartment where there were other applicants? Did... 

When selecting apps for my CTV app reviews I always start by thinking "Is there a major holiday or festive day coming up?" If there isn't, I usually go to my next question "Is it the beginning of a... 

As my PhD supervisor, Carl Gutwin, says: “Ideas are cheap. Good ideas are hard”. Through my years designing mobile apps, I’ve thought hard about what it takes to make a compelling app. What,... 

The SSL HeartBleed bug is a serious vulnerability in the security layer of the internet.  It has been around since December 2011 and it is estimated the "bad guys" have known about this... 

With billions of apps on the app stores it is beginning to be a rather competitive environment! By now it is clear that simply putting an app on the store isn't enough.   Here are the top 4 things to consider when releasing an app (whether it...