Over the past few years app usage has continued to increase while the use of web, through a desktop or even a smartphone, has continued to decrease. I expect this trend will continue as most customers are now using smartphones or tablets. As this trend increases all of the eyeballs will be on mobile apps. If all of the eyeballs are focused on mobile apps, it will become a necessity for companies to have a mobile app to reach their customers. Customers are very advanced these days and will expect to have mobile apps that are easy to use, sophisticated, and provide some sort of additional value.
In the early days of web, everyone wanted a website, even if it was built by an amateur. Now having a quality website is a no-brainer for companies and they recognize the value of having a professional developer create their website. This will be the same for mobile apps. In the early days of mobile, only about 5 years ago, people wanted an app, but didn’t necessarily care if it was built with quality in mind. Now companies are recognizing the need to have a quality app that will engage their customers and provide additional value or information. Companies are also recognizing that it is not only important to have a quality app, but the importance of continually updating their app with new and relevant information and features. Building a quality app is especially important for future updates and additions. Think of it like building the foundation of a house properly the first time. In the future you are able to add new additions and rooms on without worrying that the foundation below it will crumble. We build all of our apps with future development in mind.
Hopefully this blog has given you some food for thought if you are considering building a mobile app for the first time, or even considering updating your existing app. We are looking forward to the increased popularity of mobile apps will continue to keep our skilled developers trained and up to speed with the latest, and best quality methods of development.