You must be living under a rock if you haven’t heard of the sensation that is the game Flappy Bird. Although I haven’t played it myself I am really interested in learning about it and the success it has had over a very short time period. The app world changes so fast and it is
New Year, New us: Part 2 ~ Setting a Vision and Finding Ourselves
Over a year ago I wrote a post entitled “New Year, New Us: Part 1″. To summarize, I talked about how our company was going to embark on the journey of rebranding ourselves. We were thankful for the success that the name “CollegeMobile” had brought us, but knew that in order to grow and expand
What Makes Push Different – A CEO’s Perspective
When making a purchasing decision many people weigh the cost/benefit to confirm that its a straightforward decision. For example when you are buying tires one type of tire is $100 per tire and the other is $110. Certainly, you may notice a difference between the different sets of tires if you bought them and used
So You Have an iOS App. Now What?
In this day and age it seems that everyone has a smartphone. This increased demand for smartphones has of course created an increased demand for smartphone apps. Although there are a few different top mobile platforms to develop for (iOS, Android, BlackBerry, BB10 and Windows Phone), many companies choose one or two platforms that will
Passbook and Apple’s Future for Mobile Payments
After years of slowly gaining momentum, mobile payments are becoming one of the juggernaut markets of the technology industry. Last year Forrester estimated it would become a $90 billion market by 2017. Apple is gradually beginning to unroll and reveal their plans for this space. Their Passbook application is starting to gain traction, thanks in
Making Money on the App Store
In the early days of the App Store it was easy for developers to enter the market and make a lot of money with a paid app. There were many iPhone users and apps were hot and nearly anyone who made an app made at least a small fortune. Thus began the craze where everyone
CollegeMobile on CTV Morning Live ~ January 13, 2014
There’s nothing quite like a fresh new year to help you realign your goals, set new goals and get organized for the awesome year to come! I visited the CTV Morning Live set in Saskatoon yesterday to share some apps that may help you stick with those New Years Resolutions! 1. Quit It – Lite
What is a “Mobile Strategy”?!
When I was in my undergrad for Marketing, I would often hear the phrase “What is your Social Media Strategy?”. Now back in mid 2000’s “social media” was just coming into existence and platforms like Facebook and Twitter were starting to become popular and widely adopted. It also seemed like individuals were quick to sign
Windows Phone – The Sleeping Giant
With Apple’s introduction of the iPhone back in 2007 and Google releasing the Android just a year later, no longer is it possible to escape the world of the smartphone. What was once reserved for the aristocrats and Blackberry was the undisputed king, this marvel of technology is fitted in the pockets of millions around